This initiative is designed to minimize negative impacts and risks to environment and to human health in India, by enhancing sustainable Plastic Waste Management practices, through a socio-technical model (segregation/collection/ recycling) while ensuring compliance with regulations, to improve use of resources and in line with Swacch Bharat Mission in India; in this project the waste pickers (Safaii Mitras) will be institutionalized with respective governance mechanisms and attain improved social conditions. Project’s targets at the end of period are, to better manage an amount more than 85,000 MT/year of plastic waste and to improve socio-economic conditions of 30,000 plus Safaii Mitras. To achieve the project objective and outcomes, the project is structured in 4 components: Component 1: Aims to develop support and implement an economically sustainable model (ESM) for packaging plastic waste management. This component focuses on developing and implementing the model at 50 selected cities in different States. It also entails support and active involvement of key stakeholders relevant to plastic waste management in urban areas in India for a holistic approach in convergence with the existing mechanisms and resources. This will also include an analysis of present regulatory mechanisms and practices followed, subject to relevance to ‘plastic waste’ in specific and current resources and technologies available as well as for creating an enabling environment, and covering under their umbrella the various kinds of plastic waste, including plastic bottles; Component 2: focuses on design and implementation of Pilots in City Units (Swacchta Kendras) for improved plastic waste management, in the administrative wards of selected 50 cities. Socio-technical approach is to be applied to combine improved technological development in handling, with the social aspects of waste collection and segregation. This component represents the core development of the project, from its results; projections will be developed towards implementation in the entire country. Component 3 is directed mainly to design, sustain and provide elements to institutionalize Swacchta Kendra in governance bodies and to obtain improved socio-economic conditions for waste pickers. This is to be achieved by incorporation of the plastic waste management model, and its main stakeholders presence and importance, into urban local bodies at city, state and national levels; by obtaining Safaii Mitras’ activities recognition as a service to society, with the corresponding starting up of their mainstreaming; and by fostering and strengthening self-help groups for Safaii Mitra living improvements of their way of life; Component 4 is aimed to developed a knowledge management, monitoring and communication mechanisms, which will be based in a in-built adoptive feedback system from project results at various stages along the entire duration. Adequate governance mechanisms will be established in order to assure the right development of project and targets fulfilment.